Soak&Sleep | Enhancing your relaxation | Retail
Taking on major retailers with a new name and brand in the bed and bath market.
Soak&Sleep, previously known as Duvet and Pillow Warehouse (DAPW), is a leading online retailer of duvets, pillows, bed linen, mattresses and towels. The existing name, logo and materials no longer reflected the company’s ambition to become the most trusted and desirable brand in its category. To realise that vision, the business needed a complete rebrand, one that could elevate its market position and inspire both customers and employees.
Details
Activities
The rebranding has made a significant difference to our business performance and growth. PIN’s focus on creativity combined with a relentless attention to detail in the delivery has given us a brand that is loved by both customers and employees alike.
Charlie Hunt Founder and CEO Soak&Sleep
See more untangled brands
Defining a clear brand architecture and identity system for Europe’s leading same-day delivery business.
Bringing clarity and credibility to the organisation that speaks for the UK’s energy industry.
Unifying a digital radio brand to bring consistency across all platforms and territories.
Creating a name and brand identity to help secure investment for a new car retail platform.
Repositioning a national charity to put family safety at the heart of its mission.
Creating a unified global campaign identity for the future of digital radio.