Bills and Beats | It’s all about the money. It’s all about the music | Non-profit
Making money make sense for young creatives.
Bills and Beats is a financial education campaign and documentary series created by filmmaker Jin-Theng Craven. Focused on empowering Gen Z musicians and creatives, it explores how passion and money can coexist in the creative industries. With the support of UK Music and educational partners, the project needed a name, identity and campaign that would capture both the energy of youth culture and the seriousness of financial literacy.
Details
Activities
Concept imagery moodboard
Concept design
Final design working with illustrator Simona Naruseviciute
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