Repositioning an online training business to create a new group for superwomen!
Online entrepreneur, Rachel Green, founded Social Media Mumz to support women juggling family life whilst wanting more freedom to earn additional income by developing their own social media businesses.
Whilst Social Media Mumz developed successfully, there was an opportunity to grow and scale the business by broadening and repositioning the offer.
Untangle your brand mastery Rachel joined the programme to understand more about her business and brand, so she could find the right approach to suit her audience. She developed a central belief for her business ‘achieving limitless success’ which now guides everything she does.
Create your brand Rachel continued to work with me after the Mastery course to develop the name and visual identity for her brand which has now been implemented by herself and her team to create the new group “Wow Mom”.
Insight Untangle your brand mastery
Story Naming Descriptor Key messaging
Engage Visual identity Documentation
The course really helped me to understand my brand and messaging. Not only that, but Nigel helped me to find my purpose and I realised what my brand was all about and what I wanted it to become. I have continued to work with Nigel on a re-brand and am really excited for the future. I’d recommend his services to anyone; you will not be disappointed.
Rachel Green Founder, Wow Mom, Online training Untangle Your Brand Mastery November 2022