Engage verbally
Why do words matter?
Words shape how readers connect with you, beyond the stories you tell. In this session, you’ll learn how to craft a consistent and engaging verbal identity that reflects your author brand and connects with readers across blurbs, bios, posts, and more. By refining your tone of voice and structuring your messages around the reader journey, you’ll develop the language your brand needs to stand out and stay memorable.
‣
Understand more about:
‣
Video quick links
Downloads
UYB_JOURNAL_2_AUTHORS.docx564.4KB
UYB_JOURNAL_2_AUTHORS.pdf775.0KB
These journals were created in March 2025. While some visuals may differ slightly, the overall structure, content, and tasks remain consistent.
Quiz and feedback Remember to complete the quiz and feedback form using the links provided. Your input is valuable for improving your experience, reviewing your progress against the original learning objectives, and enhancing the course overall.
Session 2 Quiz; test what you’ve learned