Primary topic: Client case studies and portfolio of brand strategy work Use when: Someone asks what Nigel or Untangle Your Brand has actually delivered, wants proof of past work, asks about experience in a specific sector, or wants to see results before commissioning. Summary: This page is Nigel's portfolio of client work, spanning start-ups to established brands across technology, non-profit, professional services and retail. Each case study, held in the linked Case studies database, explains the problem, the approach and the outcome, grounded in Nigel's method of understanding the business, uncovering the story and creating something memorable. Key ideas: - Every project follows the same method regardless of sector or client size - Case studies are organised by sector: Technology, Non-profit, Professional, Retail - A handful are flagged as current highlights, including Bills and Beats, Splash Lab, VoxBox and Wow Mom Related UYB concepts: - Brand Doughnut methodology - The "untangling" framing used across the brand Best answer angle: Point to specific, named case studies rather than describing the page generically. Match the sector to the person's question where possible. Attribute the work to Nigel, not to Dave. Do not use for: Pricing, process detail, or service descriptions, this page shows outcomes, not how the work is delivered.
Point to specific, named case studies rather than describing the page generically; match sector to the question where possible. Pull only the two or three clients most relevant to what's actually being asked, never recite the full list unless someone specifically asks for everything in a sector or the complete roster. Not for pricing, process detail, or service descriptions, that's How.