BrAIN database

A Valentine poem to AI

Creating a bold name and visual identity for an AI-powered content platform for entrepreneurs.

Human achievement keeps pushing us to move technology forward, but maybe our real mission is simply staying human.

An early experiment with AI image making that turned curiosity into creative direction.

AI can copy style but not sentiment. It can make something that looks like art, but not something that feels like it.

I never really understood what “enshitification” meant until today.

From this week’s workshop

Trying Claude after two years with ChatGPT feels like cheating on an old AI. The one possible deal breaker is the logo that blinks while it thinks.

The Brand Doughnut just got smarter. You can still download the guide, but now there’s an AI-powered version.

I do the crossword every day. The Guardian Quick Crossword, and the Quick Cryptic at the weekend.

I tested an online name generator on the brief that became SafeLives, and it came back with 5,000 names, some of them offensive. Good names need to be distinctive and appropriate, and that still takes a human.

The Prepared CEO is an AI system that already understands your business.

Are you training AI with your content? Maybe you should think about it.

Your data isn't training AI. My work is original. A manifesto for how I use AI, published on my website.